It's now or never if you want to secure your business real estate on Facebook. Fan pages for business are quickly catching on for all types of industries; however, not all fan pages are maintained effectively thus missing valuable traffic and engagement with fans AKA potential customers and clients.
Facebook and other social networks are all about people and relationships. A business owner would want to build their reputation, so that they become trustworthy, credible and knowledgeable about their audience to provide them with the products or services they need.
Social networks work the same way. Who is your company's audience and what do they want from you? How are you going to attract more people to your page's network?
Two ways to increase your network and reputation on a Facebook Fan Page: consistent updates and applications.
Post often on a fan page, allow more than one person to manage a fan page, to provide the valuable information and expertise that your business prides itself on. The second way to establish a reputation and engage with your network is through Facebook applications. These add-ons will both visually enhance a fan page much like adding special features to a Web site and stimulate engagement, conversation and ongoing interactions with your fans.
Once a business creates a fan page the standard applications include Photos, Video, Notes, Events and Discussion; however, these are only the basics. In order to really add uniqueness to a Facebook page as well as your social media marketing strategy, you'll need one or more of the following Facebook applications.
1. Reviews - The reviews app is perfect for those who have specific products and services they provide. Customer reviews is one of 2010's marketing strategies that has taken the online shopper and business owner to a new level of providing better customer service. More customers are reading reviews online about a particular service, product or business and are making specific buying decisions based on such reviews. Now your fans can give a review right on your business fan page.
2. Polls - There are a few different poll apps that you can use for a business fan page or profile. One of the most recognized social media polls is Polldaddy, which is widely used both as a social media marketing and customer engagement strategy. Create a poll for your page: ask a question, provide two to four answers, and post. Check the results and post them on your page. This social media marketing tool can jumpstart a new campaign or give you ideas about future sales or promotions.
3. Networked Blogs - Does your business maintain a blog? Add the Networked Blogs app to your business page and profile so your fans and network receive immediate updates every time a blog is posted. There is a little bit of coding that needs to be installed on your blog, so ensure you're able to access your blog or ask your blog developer to do this. Want to keep informed of other blogs in your industry or track trends? Sign up for their blog feeds too by using this Facebook business app.
4. RSS Feed - If you have a blog, news site or other feed that you'd like to see updated on your business fan page, then there are a couple worthy RSS apps you can add. One all-in-one app is Social RSS can be configured to automate updates from any type of RSS feed that creates a post on a business page on a tab at the top of the page or on your wall. Although many fans in your network prefer authentic posts from a company, this is one method to consistently update a fan page.
5. Slideshare - This site's application has gone to the next level for attracting business on Facebook. Install Slideshare's app to share presentations & documents with your network including conference chats, PDF's, PowerPoint (PPT, PPS and PPTX), MS office documents and more. Impress fans with this app's savvy marketing strategy to attract more customers and clients. Create a dynamic social media triad by linking your account with Facebook and LinkedIn, what is good for one is good for another.
6. Constant Contact - You've got email (marketing)! Now let your fans and friends in your network sign up to receive the latest news from your business directly from Facebook. As long as a business uses Constant Contact, they can also add this app.
7. Static FBML - If you're familiar with Hyper Text Markup Language or HTML, this is Facebook's version for adding bling to your business fan page. Companies like Nike, Ford and Twilight the Movie all have this feature on their fan pages. Add a "box" to your page for better fan engagement and interest. With a combination of FBML features a fan page can be transformed into a mini website. This wow factor can also be added to your sidebar that includes images from your website or blog, links and ads.
8. YouTube - Video as a social media marketing strategy is receiving more rave reviews and traffic than other traditional media advertising. With YouTube's easy upload, a business can produce and publish a very affordable video campaign that will reach millions. Add the YouTube for Pages app to your tabs - you'll have to sign up for a free Involver account, choose your settings and you'll have something that other large companies have - added value.
9. Twitter - Maximizing the power of any business social media strategy is to link as many social networks as possible. Facebook has several Twitter apps that you can link a fan page to a company's Twitter feed. The social network mogul allows third party developers to add their own apps, so be sure to check out which Twitter app works best for your business's needs and feed. Applications include Twitter for Facebook, Selective Twitter (update your fan page from Twitter with the hashtag fb), Twitter and mobile applications too.
10. Promotions - What do you have that your competitors don't? A sizzling contest, giveaway or other promotion to attract more people to your website or storefront. Add the Promotions app as a social media marketing strategy to get fast results and traffic to your page. Sign up for a free account on the WildFire web site to get started; just follow the instructions with this application and soon you'll be attracting more business than before. Offer something "free" and you'll have your fans hooked, just be ready to make good on your promotions!
11. Payvment eCommerce Storefront - Import your e-commerce's products right on a business's Facebook fan page. Download the free app from Facebook. This social media app supports more than 20 currencies worldwide.
12. Coupons - Another feature of signing up with Wildfire is the ability to add coupons to your fan page for your fans to use for purchasing products or services. Track with special coupon codes just for Facebook fans, and remind customers to provide a review of your company on the Reviews tab you just added.
13. LinkedIn Contacts - Create a tri-fecta social media presence online with the top 3 social networks by adding this app to either your business profile or fan page. Share and connect with a LinkedIn network on Facebook too. Fans and friends can see your qualifications and join your network all in one place.
Wendy Suto, President and CEO of Search Circus, which is a full service certified and ethical search engine optimization and marketing firm that offers social media marketing, corporate blogging, PR distribution, PPC consulting, link building and other online marketing solutions with proven results.
Article Source: http://EzineArticles.com/?expert=Wendy_Suto
Five Steps For Using Facebook Business Marketing For Your Business
On a scale from 1 to 10, how critical do you suspect it is to get your business on Facebook? Well, until just recently most corporations would have never considered using Facebook selling secrets as a part of their larger advertising approach.
For small business owners, Facebook is rapidly becoming the go-to place to form a Net presence, and to create brand presence.
So how do you get started to make a business page on Facebook? Your first step is to choose what your purpose is. Recognizing what Facebook selling strategies you are going to use to build your Facebook fan page. Take a minute to prioritize the following items so that you are clear about your purpose.
Brand awareness
Build a following
Build a database at once sell from
The second thing that you need to do before you make a business page on Facebook is to study other company fan pages and see how they are applying their Facebook marketing methods. When you first come to the page, take note which page you land on. Fan pages inside Facebook are like a mini web site within Facebook that can offer you plenty of control and options.
Fan pages are commonly used to promote deals, call attention to new products, or welcome visitors with a fascinating branded splash page. Anybody with a Fan Page can create one, but it requires a minimal effort.
How To Build a Facebook Fan Page
1. Design your profile picture Facebook lets you use up to a two hundred x 600 image. This gives you a lot of space to really grab your visitor's attention and brand yourself. If you are a coach, author or supply a service like insurance, you are the brand, not necessarily your logo. Keep in mind; folk hook up with folks so take care to use your image.
2. Make a Custom Tab Each of your tabs on top of your Fan page are under the control of programs for numerous purposes. Your wall where people post, video page, pictures are built into your Facebook mechanically. To add a custom tab you will need to log into your Facebook page and type the words, Static FBML, in the search form. When you are find the Static FBML page you'll want to click Add to my page. At this point you'll have added a tab and blank page.
3. Set up your Custom Tab - Your next step is to click Edit Page below your profile image. This will take you to the following page where you then click applications. Here's where you click the Go to Application link when you find it.
4. Add your content - once you are in the edit area, you can name your tab and input almost anything you want on that page using html. Add your photographs, information regarding your company, lead capture forms or specials.
5. Default lander - Here is how to make a business page on Facebook you just created to be the landing page your visitors land on. First, you will need to return to your page settings where you previously at. Click on Manage authorizations and then look for Default Landing Tab:
Although this article the easiest way to Make a Business Page on Facebook covers basics guidelines you will want to continue to research and learn as much as you can on this subject. Before you know it, you will have the pro look that you are looking to establish on Facebook. Your next step is then to locate other Facebook communities and start your promotion efforts.
Written by Scott Johnson - Learn cutting edge secrets that will ensure marketing success quickly! Get more info at: How To Make a Business Page on Facebook. Get more info at: Download Facebook Marketing Strategies for more help.
Article Source: http://EzineArticles.com/?expert=Scott_L._Johnson
For small business owners, Facebook is rapidly becoming the go-to place to form a Net presence, and to create brand presence.
So how do you get started to make a business page on Facebook? Your first step is to choose what your purpose is. Recognizing what Facebook selling strategies you are going to use to build your Facebook fan page. Take a minute to prioritize the following items so that you are clear about your purpose.
Brand awareness
Build a following
Build a database at once sell from
The second thing that you need to do before you make a business page on Facebook is to study other company fan pages and see how they are applying their Facebook marketing methods. When you first come to the page, take note which page you land on. Fan pages inside Facebook are like a mini web site within Facebook that can offer you plenty of control and options.
Fan pages are commonly used to promote deals, call attention to new products, or welcome visitors with a fascinating branded splash page. Anybody with a Fan Page can create one, but it requires a minimal effort.
How To Build a Facebook Fan Page
1. Design your profile picture Facebook lets you use up to a two hundred x 600 image. This gives you a lot of space to really grab your visitor's attention and brand yourself. If you are a coach, author or supply a service like insurance, you are the brand, not necessarily your logo. Keep in mind; folk hook up with folks so take care to use your image.
2. Make a Custom Tab Each of your tabs on top of your Fan page are under the control of programs for numerous purposes. Your wall where people post, video page, pictures are built into your Facebook mechanically. To add a custom tab you will need to log into your Facebook page and type the words, Static FBML, in the search form. When you are find the Static FBML page you'll want to click Add to my page. At this point you'll have added a tab and blank page.
3. Set up your Custom Tab - Your next step is to click Edit Page below your profile image. This will take you to the following page where you then click applications. Here's where you click the Go to Application link when you find it.
4. Add your content - once you are in the edit area, you can name your tab and input almost anything you want on that page using html. Add your photographs, information regarding your company, lead capture forms or specials.
5. Default lander - Here is how to make a business page on Facebook you just created to be the landing page your visitors land on. First, you will need to return to your page settings where you previously at. Click on Manage authorizations and then look for Default Landing Tab:
Although this article the easiest way to Make a Business Page on Facebook covers basics guidelines you will want to continue to research and learn as much as you can on this subject. Before you know it, you will have the pro look that you are looking to establish on Facebook. Your next step is then to locate other Facebook communities and start your promotion efforts.
Written by Scott Johnson - Learn cutting edge secrets that will ensure marketing success quickly! Get more info at: How To Make a Business Page on Facebook. Get more info at: Download Facebook Marketing Strategies for more help.
Article Source: http://EzineArticles.com/?expert=Scott_L._Johnson
7 Reasons Why You Should Customize Your Facebook Business Fanpage
In the article 'Email Marketing is Dead the Statistics and Social Proof', Facebook as a platform is growing at an incredible rate and includes a large number of your potential customers right?
So, if those potential customers are able to find your business on Facebook what are they going to see? Something interesting and compelling or just a wall (or perhaps on a few) of comments...
A Brief Introduction to Facebook Business Fan Page Customization
Facebook Business Fan Page customization has been around for a while.
It uses a combination of boring old HTML (the code all websites are developed in - to some extent), Cascading Style Sheets (or CSS) and something called Facebook Markup Language (FBML) which is a custom set of functions provided by Facebook themselves to allow us to make use of their unique features.
You can include your own video, flash (won't be seen on an iPad or iPhone of course), images, text etc.
You can intermingle these with forms, customer comments, protected content that people have to become a fan to see, functions that allow your fans to recommend your page to their friends etc etc...
You can't use server style languages such as php or anything like that at present as these cannot run on the Facebook server.
So Why Would You Consider Customizing Your Facebook Business Fan Page Then?
Like anything else that they do there at the entire reason is down to marketing.
Like your website, on Facebook you also need to make your business stand out from the crowd.
You need to give people compelling reasons to buy your products, take your advice or at least monitor your company in case you can deliver something they might need in the future.
That said, here are 7 specific reasons you might want to consider 'pimping out' your Facebook Business Fan Page.
1. Standing Out From The Crowd - Differentiating You Business
Your standard business homepage is your Wall.
If you are adding content on a regular basis (and your content is interesting) and you have a reasonable number of fans for your page then you will likely find that people get involved by commenting on your posts and by adding their own thoughts an opinions. This is great.
But - Everyone has a wall. No matter how well you do this you are still like everyone else who has fans, an interesting product and interaction.
Adding a video or maybe some images or whatever to the mix adds a differentiator for your business.
2. Bringing a Specific Offer in Front of Your Existing & Potential Clients
From time to time most, if not all businesses, should be promoting special offers to entice people to make a purchase decision with your business.
This offer might be a price reduction, additional feature giveaway, bonus gift or whatever.....
To get traction from such an offer you need to promote it in as many places as possible. Including Facebook.
An colorful and informative image will get far more traction than a text comment in the comment area.
3. Video Sells - This Works for Facebook Too
As they consistently tell their clients. Video sells!
Just look at the astounding growth and viewing rates on YouTube.
Adding a video to your Facebook welcome page will allow clients to very quickly understand your offering.
Add one and change it regularly to 'keep it fresh' and you will see that more people return to see what you have to say.
4. It's Easier to get Them to Click Back to Your Website
You can do much more in terms of adding content and 'selling' on your own website as opposed to on a Facebook Business Fan page.
Use an image or an offer or a visually appealing link that stands out to get them back to your website.
On the welcome page, you can use use a special offer.
The image placed on the Fan Page draws the attention and, when clicked, takes the potential client back to the website where you can better promote specific products.
5. You Can Use Protected Content to Encourage New Fans
Facebook provides them with a very useful function that can keep content protected for viewing by their fans only.
This primarily relates to video content of course.
Gaining more fans is a constant challenge as this increases the number of people who may become clients or may refer your business to their friends.
To access your compelling 'protected' content random fan page visitors will have to become a fan of your business.
6. You Can Engage the Marketing Strategy of Social Proof by Prompting Your Users to invite their friends to checkout your Fan Page
Another really useful Facebook fan page FBML function.
Got compelling content that others will want to share with their friends on Facebook. This makes it really easy for them.
7. The Share Button Gets Your Site to a Much Wider Audience - Quickly
A share button allows a user to share something on your fanpage with their friends and to make a comment on the content for their friends to see.
The power of social media is the spread of the message from a user to their friends, to their friends etc. It's a multiplier effect....
So if you have some great content or a great offer this is a brilliant way to share it with a growing number of others.
Summary - Call to Action
You cannot afford to ignore Facebook.
Over half a billion people cannot be wrong and the fact is that most of these people are on Facebook as active users every day!
If they do find your Fan Page then present them with something that is memorable. Something that;-
Brings them back to your page
Makes them become a fan
Go to your website to check your business out further, or
Share with their friends
or actually (horror of horrors) - makes them buy something from you...
Oh, and by the way, never ever lose the comments area on your Facebook Business Fan Page.
Facebook is a platform for fans to interact with your business. It is NOT a broadcast mechanism, however, this is a topic for another blog post.
Oracle Digital are dedicated to helping others learn about SEO. You can visit our website and learn all about Search Engine Optimisation.
Article Source: http://EzineArticles.com/?expert=Clint_Maher
So, if those potential customers are able to find your business on Facebook what are they going to see? Something interesting and compelling or just a wall (or perhaps on a few) of comments...
A Brief Introduction to Facebook Business Fan Page Customization
Facebook Business Fan Page customization has been around for a while.
It uses a combination of boring old HTML (the code all websites are developed in - to some extent), Cascading Style Sheets (or CSS) and something called Facebook Markup Language (FBML) which is a custom set of functions provided by Facebook themselves to allow us to make use of their unique features.
You can include your own video, flash (won't be seen on an iPad or iPhone of course), images, text etc.
You can intermingle these with forms, customer comments, protected content that people have to become a fan to see, functions that allow your fans to recommend your page to their friends etc etc...
You can't use server style languages such as php or anything like that at present as these cannot run on the Facebook server.
So Why Would You Consider Customizing Your Facebook Business Fan Page Then?
Like anything else that they do there at the entire reason is down to marketing.
Like your website, on Facebook you also need to make your business stand out from the crowd.
You need to give people compelling reasons to buy your products, take your advice or at least monitor your company in case you can deliver something they might need in the future.
That said, here are 7 specific reasons you might want to consider 'pimping out' your Facebook Business Fan Page.
1. Standing Out From The Crowd - Differentiating You Business
Your standard business homepage is your Wall.
If you are adding content on a regular basis (and your content is interesting) and you have a reasonable number of fans for your page then you will likely find that people get involved by commenting on your posts and by adding their own thoughts an opinions. This is great.
But - Everyone has a wall. No matter how well you do this you are still like everyone else who has fans, an interesting product and interaction.
Adding a video or maybe some images or whatever to the mix adds a differentiator for your business.
2. Bringing a Specific Offer in Front of Your Existing & Potential Clients
From time to time most, if not all businesses, should be promoting special offers to entice people to make a purchase decision with your business.
This offer might be a price reduction, additional feature giveaway, bonus gift or whatever.....
To get traction from such an offer you need to promote it in as many places as possible. Including Facebook.
An colorful and informative image will get far more traction than a text comment in the comment area.
3. Video Sells - This Works for Facebook Too
As they consistently tell their clients. Video sells!
Just look at the astounding growth and viewing rates on YouTube.
Adding a video to your Facebook welcome page will allow clients to very quickly understand your offering.
Add one and change it regularly to 'keep it fresh' and you will see that more people return to see what you have to say.
4. It's Easier to get Them to Click Back to Your Website
You can do much more in terms of adding content and 'selling' on your own website as opposed to on a Facebook Business Fan page.
Use an image or an offer or a visually appealing link that stands out to get them back to your website.
On the welcome page, you can use use a special offer.
The image placed on the Fan Page draws the attention and, when clicked, takes the potential client back to the website where you can better promote specific products.
5. You Can Use Protected Content to Encourage New Fans
Facebook provides them with a very useful function that can keep content protected for viewing by their fans only.
This primarily relates to video content of course.
Gaining more fans is a constant challenge as this increases the number of people who may become clients or may refer your business to their friends.
To access your compelling 'protected' content random fan page visitors will have to become a fan of your business.
6. You Can Engage the Marketing Strategy of Social Proof by Prompting Your Users to invite their friends to checkout your Fan Page
Another really useful Facebook fan page FBML function.
Got compelling content that others will want to share with their friends on Facebook. This makes it really easy for them.
7. The Share Button Gets Your Site to a Much Wider Audience - Quickly
A share button allows a user to share something on your fanpage with their friends and to make a comment on the content for their friends to see.
The power of social media is the spread of the message from a user to their friends, to their friends etc. It's a multiplier effect....
So if you have some great content or a great offer this is a brilliant way to share it with a growing number of others.
Summary - Call to Action
You cannot afford to ignore Facebook.
Over half a billion people cannot be wrong and the fact is that most of these people are on Facebook as active users every day!
If they do find your Fan Page then present them with something that is memorable. Something that;-
Brings them back to your page
Makes them become a fan
Go to your website to check your business out further, or
Share with their friends
or actually (horror of horrors) - makes them buy something from you...
Oh, and by the way, never ever lose the comments area on your Facebook Business Fan Page.
Facebook is a platform for fans to interact with your business. It is NOT a broadcast mechanism, however, this is a topic for another blog post.
Oracle Digital are dedicated to helping others learn about SEO. You can visit our website and learn all about Search Engine Optimisation.
Article Source: http://EzineArticles.com/?expert=Clint_Maher
Top 7 Very Useful Facebook Apps
There's no doubt about it: Facebook is the most popular social network online. The fact that anyone can use it to communicate, keep in touch and interact with other people (whether they're friends, relatives or strangers) is the most important reason why Facebook manage to outrun Google, the search giant, in page views for a few months consecutively in the United States.
These past couple of months, the trend has continued, and now Facebook has a relatively stable monthly page view count of over 300 billion (just imagine the number, 300,000,000,000!). But Facebook isn't only an online messaging and picture sharing tool. Since the introduction of Facebook apps, users have the ability to do a lot of other things without leaving the website, including play games, manage their time and finances, video chat and much more.
If you didn't know about these possibilities, here is a list of the most useful Facebook applications that can help you get started.
Advanced Wall. This should be everyone first install, because it adds a lot more possibilities to the default posting method. Using a WYSIWYG editor, you can now post messages that contain drawings, pictures, graffiti, video, flash, text of different sizes, font and color, and a lot of other interesting and useful things.
Task Master. This is a very neat Facebook app that allows you to plan any tasks and To Do list items right on your Facebook account, which, as you may know, you can access from anywhere, anytime. This means that you won't forget what you need to do because you left your phone or notebook home. The feature set is pretty basic, but enough for most tasks and small projects.
Birthday Calendar. Another great app that is similar to the above task manager, Birthday Calendar compiles all your friends birthday dates, so you can easily plan ahead for any presents and messages that you want to send them. Now you can create your own custom messages and buy the presents in advance for anyone you want.
Static FBML. This is a great app that helps you further customize the look and feel of your fan pages. While the default Facebook options are enough for most people, sometimes you just need more of them. Static FBML lets you easily customize the fan pages using HTML and FBML (FaceBook Markup Language), and the end result can be a very professional or personalized feel that few other pages can provide.
DivShare. This is one of the best apps available. It allows you to share any files with anyone. Now you can easily upload any mp3s, documents, ebooks or other stuff to DivShare for free and share it with anyone on Facebook. The only thing you'll need is an account at DivShare, which you create when you allow the app access to your account.
Last.fm Music. This application is for all of you music lovers (and Last.fm lovers:-). Using this Facebook app you can listen to your favorite songs, compare your playlist with your friends' lists, listen to your friends' music, share your music with others and much more.
Facebook Mobile. Not really an application, but it's extremely useful, especially now when everyone is using a mobile device to access their Facebook account. Facebook Mobile should be loaded by default when you visit Facebook.com, but if for some reason it doesn't, know that you can always access manually it at http://facebook.com/mobile.
Of course, there are a lot of other nice and useful tools on Facebook that can help you do whatever you want, you just have to search for them and find the ones that suit you the most. With over thirty thousand apps available, you certainly will have a wide variety of options to choose from.
http://www.headlinesnews.net
Article Source: http://EzineArticles.com/?expert=Kevin_Huffman
These past couple of months, the trend has continued, and now Facebook has a relatively stable monthly page view count of over 300 billion (just imagine the number, 300,000,000,000!). But Facebook isn't only an online messaging and picture sharing tool. Since the introduction of Facebook apps, users have the ability to do a lot of other things without leaving the website, including play games, manage their time and finances, video chat and much more.
If you didn't know about these possibilities, here is a list of the most useful Facebook applications that can help you get started.
Advanced Wall. This should be everyone first install, because it adds a lot more possibilities to the default posting method. Using a WYSIWYG editor, you can now post messages that contain drawings, pictures, graffiti, video, flash, text of different sizes, font and color, and a lot of other interesting and useful things.
Task Master. This is a very neat Facebook app that allows you to plan any tasks and To Do list items right on your Facebook account, which, as you may know, you can access from anywhere, anytime. This means that you won't forget what you need to do because you left your phone or notebook home. The feature set is pretty basic, but enough for most tasks and small projects.
Birthday Calendar. Another great app that is similar to the above task manager, Birthday Calendar compiles all your friends birthday dates, so you can easily plan ahead for any presents and messages that you want to send them. Now you can create your own custom messages and buy the presents in advance for anyone you want.
Static FBML. This is a great app that helps you further customize the look and feel of your fan pages. While the default Facebook options are enough for most people, sometimes you just need more of them. Static FBML lets you easily customize the fan pages using HTML and FBML (FaceBook Markup Language), and the end result can be a very professional or personalized feel that few other pages can provide.
DivShare. This is one of the best apps available. It allows you to share any files with anyone. Now you can easily upload any mp3s, documents, ebooks or other stuff to DivShare for free and share it with anyone on Facebook. The only thing you'll need is an account at DivShare, which you create when you allow the app access to your account.
Last.fm Music. This application is for all of you music lovers (and Last.fm lovers:-). Using this Facebook app you can listen to your favorite songs, compare your playlist with your friends' lists, listen to your friends' music, share your music with others and much more.
Facebook Mobile. Not really an application, but it's extremely useful, especially now when everyone is using a mobile device to access their Facebook account. Facebook Mobile should be loaded by default when you visit Facebook.com, but if for some reason it doesn't, know that you can always access manually it at http://facebook.com/mobile.
Of course, there are a lot of other nice and useful tools on Facebook that can help you do whatever you want, you just have to search for them and find the ones that suit you the most. With over thirty thousand apps available, you certainly will have a wide variety of options to choose from.
http://www.headlinesnews.net
Article Source: http://EzineArticles.com/?expert=Kevin_Huffman
Create Raving Fan Interactions Using FBML on Your Fan Page
If Fan Pages were a single page they wouldn't be getting much attention from Facebook users or anyone for that matter. A Fan Page is actually composed of multiple Tabs. These tabs provide you the opportunity to provide a rich user experience.
Adding additional Tabs is not required to get your Fan Page off the ground; however, when you don't add 1 or 2 then you are missing out on a great opportunity to get interactions from your Fans. To add tabs you must use FBML. FBML is a subset of HTML that Facebook has created to work within their environment. Just as in any programming language there are many things possible but let's focus on just a few.
Adding essential Tabs to grow your base of Fans rapidly:
Compelling Landing Page - When you add additional tabs you can define what a "non-fan" will see when they first arrive. This is important, especially as Facebook opens up the fan pages to major search engines like Google, Yahoo, Bing, etc. When you create a stunning landing page you can immediately communicate to a new visitor the benefits of becoming a fan. This might include getting first access to new product releases, discounts, etc. Bottom line is adding a custom Tab gives you the advantage to growing your Fan base quickly.
Something Special - Beyond your landing page consider adding an additional tab to share valuable resources, give links to areas deep within your website, or maybe just share some fresh testimonials. Adding an additional tab when your Fan Page is new gives you the opportunity to show Fans that you have their needs in mind from the very beginning.
Adding additional Tabs using FBML is extra work beyond a standard Fan Page. With limitless potential on each tab that you add you will be able to easily increase the interactions from your Fans. For your extra effort you will be rewarded with more fans, more interactions, and an increase in your sales.
When you want to discover how to get your Fan Page going with extra tabs, we invite you to discover our free guide on Fan Page Marketing.
Jamey Bridges is one of the coaches and founders of the Online Real Estate Success program.
All aspects of marketing online [http://www.OnlineRealEstateSuccess.com] and conversion are covered from Search Engine Optimization and Pay Per Click to Social Networking. Training programs are designed to help business owners and sales professionals understand what is needed, apply the methods, and see results each and every month.
Article Source: http://EzineArticles.com/?expert=Jamey_Bridges
Adding additional Tabs is not required to get your Fan Page off the ground; however, when you don't add 1 or 2 then you are missing out on a great opportunity to get interactions from your Fans. To add tabs you must use FBML. FBML is a subset of HTML that Facebook has created to work within their environment. Just as in any programming language there are many things possible but let's focus on just a few.
Adding essential Tabs to grow your base of Fans rapidly:
Compelling Landing Page - When you add additional tabs you can define what a "non-fan" will see when they first arrive. This is important, especially as Facebook opens up the fan pages to major search engines like Google, Yahoo, Bing, etc. When you create a stunning landing page you can immediately communicate to a new visitor the benefits of becoming a fan. This might include getting first access to new product releases, discounts, etc. Bottom line is adding a custom Tab gives you the advantage to growing your Fan base quickly.
Something Special - Beyond your landing page consider adding an additional tab to share valuable resources, give links to areas deep within your website, or maybe just share some fresh testimonials. Adding an additional tab when your Fan Page is new gives you the opportunity to show Fans that you have their needs in mind from the very beginning.
Adding additional Tabs using FBML is extra work beyond a standard Fan Page. With limitless potential on each tab that you add you will be able to easily increase the interactions from your Fans. For your extra effort you will be rewarded with more fans, more interactions, and an increase in your sales.
When you want to discover how to get your Fan Page going with extra tabs, we invite you to discover our free guide on Fan Page Marketing.
Jamey Bridges is one of the coaches and founders of the Online Real Estate Success program.
All aspects of marketing online [http://www.OnlineRealEstateSuccess.com] and conversion are covered from Search Engine Optimization and Pay Per Click to Social Networking. Training programs are designed to help business owners and sales professionals understand what is needed, apply the methods, and see results each and every month.
Article Source: http://EzineArticles.com/?expert=Jamey_Bridges
How to Use FBML to Display Your Profile Photo on a Custom Facebook Fan Page
On custom Facebook pages images must exist on your own server (or somewhere else on the internet) and linked to from the Facebook page code. The only images that can be uploaded directly to Facebook are the logo for your fan page and the image used on your profile page. FBML provides code that will pull your profile or logo picture to your fan page so you don't have to link to it from a different server. Here's how you do it.
The fbml tag is fb:profile-pic and looks like the following:
The only required attribute is uid. This is the ID number for the profile or fan page. Locating the UID is easier said than done but, then this is Facebook ;-)
To get the uid for your profile photo go to your photos tab. Click on any photo. In the address bar in your web browser, the url will end with id=629152408. That number is the uid you use with the fbml profile pic code. To get the uid for your fan page, click on the logo. The url in the address bar of your web browser will end with id=84300445447. That number is the uid.
Please note that in the above examples I have used my own uid's. Your numbers will be different. Other attributes for profile-pic are optional.
uid - the id number for the profile or fan page (this is not optional)
size - the size of the image. Values can be thumb (50px wide), small (100px wide), normal (200px wide), and square (50px by 50px). The default used is thumb is a size isn't specified. If you want to set a specific size, use width and height, which are listed below.
linked - makes the image link to the user's profile. The default is true, which links to the page
width - sets the width of the image in pixels
height - sets the height of the image in pixels
Kim Woodbridge is a WordPress and Facebook Consultant. You can visit her website, (Anti) Social Development
Article Source: http://EzineArticles.com/?expert=Kim_Woodbridge
The fbml tag is fb:profile-pic and looks like the following:
The only required attribute is uid. This is the ID number for the profile or fan page. Locating the UID is easier said than done but, then this is Facebook ;-)
To get the uid for your profile photo go to your photos tab. Click on any photo. In the address bar in your web browser, the url will end with id=629152408. That number is the uid you use with the fbml profile pic code. To get the uid for your fan page, click on the logo. The url in the address bar of your web browser will end with id=84300445447. That number is the uid.
Please note that in the above examples I have used my own uid's. Your numbers will be different. Other attributes for profile-pic are optional.
uid - the id number for the profile or fan page (this is not optional)
size - the size of the image. Values can be thumb (50px wide), small (100px wide), normal (200px wide), and square (50px by 50px). The default used is thumb is a size isn't specified. If you want to set a specific size, use width and height, which are listed below.
linked - makes the image link to the user's profile. The default is true, which links to the page
width - sets the width of the image in pixels
height - sets the height of the image in pixels
Kim Woodbridge is a WordPress and Facebook Consultant. You can visit her website, (Anti) Social Development
Article Source: http://EzineArticles.com/?expert=Kim_Woodbridge
Facebook Fan Pages Phoenix From FBML Disaster
Annoying As It Is Facebook That Easy To Use Social Media Platform Makes Creating Facebook Pages In FBML As Much Fun As Pulling Teeth
If you have been buzzing around Facebook for a while you will have noticed a surge in Facebook Fan Pages or Facebook Business Pages where the become a fan mantra has been replaced with the little blue like this button.
As you like something on Facebook all your friends and contacts get to share in your new found discovery and have the opportunity to visit too which makes it very easy to share likes and dislikes and interact easily with like minded people and make connections. So why Facebook decided to make creating a simple Facebook Fan Page in FBML quite so darn complicated is a complete mystery.
If you are in commerce of any kind you simply have to have a Facebook Fanpage because your profile has a limit of 5000 friends and can seriously cramp your style when long lost relatives appear to once again watching the latest soap opera and commenting on how fat spotty someone looks in HD when you are trying to build your global brand.
Like many of us who started our Facebook accounts as simple Facebook users looking to network with like minded people, the thought of creating a Facebook Fanpage was far in the distance, however the trend at this moment is to have and manage your own Facebook Fanpage or Facebook business page to interact with people on your page as you would on your blog.
Enter The Modern Day Super Hero Software
So the only hurdle that stands between you and your Facebook Page is FBML which is the Facebook version of HTML but with so many variations you will find it as annoying and frustration to get your page to look the way you want without the help of some ready made code, a vast array of tutorials or some Facebook Fanpage software.
Your Facebook FanPage should always stay on a business orientated message and you should study some of the most popular pages to see how they are getting fans and daily interaction. There are dozens of ways you can gauge instant reactions and rapport with people through your daily content and updates with a true business flavour that cannot be replicated in your personal profile as it is likely to be extremely diluted with your where you are now type photos and events which people love.
The easiest way to overcome the FBML challenge is to use software that is pre-designed to plug and play.
Diane Cossie specialises in helping others add structure and strategy to their network marketing businesses. To find out more about the most effective way software to create a Facebook Fanpage plus a short video tutorial visit Off Road MLM and kick start your Facebook Fanpage today.
Article Source: http://EzineArticles.com/?expert=Diane_Cossie
If you have been buzzing around Facebook for a while you will have noticed a surge in Facebook Fan Pages or Facebook Business Pages where the become a fan mantra has been replaced with the little blue like this button.
As you like something on Facebook all your friends and contacts get to share in your new found discovery and have the opportunity to visit too which makes it very easy to share likes and dislikes and interact easily with like minded people and make connections. So why Facebook decided to make creating a simple Facebook Fan Page in FBML quite so darn complicated is a complete mystery.
If you are in commerce of any kind you simply have to have a Facebook Fanpage because your profile has a limit of 5000 friends and can seriously cramp your style when long lost relatives appear to once again watching the latest soap opera and commenting on how fat spotty someone looks in HD when you are trying to build your global brand.
Like many of us who started our Facebook accounts as simple Facebook users looking to network with like minded people, the thought of creating a Facebook Fanpage was far in the distance, however the trend at this moment is to have and manage your own Facebook Fanpage or Facebook business page to interact with people on your page as you would on your blog.
Enter The Modern Day Super Hero Software
So the only hurdle that stands between you and your Facebook Page is FBML which is the Facebook version of HTML but with so many variations you will find it as annoying and frustration to get your page to look the way you want without the help of some ready made code, a vast array of tutorials or some Facebook Fanpage software.
Your Facebook FanPage should always stay on a business orientated message and you should study some of the most popular pages to see how they are getting fans and daily interaction. There are dozens of ways you can gauge instant reactions and rapport with people through your daily content and updates with a true business flavour that cannot be replicated in your personal profile as it is likely to be extremely diluted with your where you are now type photos and events which people love.
The easiest way to overcome the FBML challenge is to use software that is pre-designed to plug and play.
Diane Cossie specialises in helping others add structure and strategy to their network marketing businesses. To find out more about the most effective way software to create a Facebook Fanpage plus a short video tutorial visit Off Road MLM and kick start your Facebook Fanpage today.
Article Source: http://EzineArticles.com/?expert=Diane_Cossie
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